Victoria Centre

As the retained brand communications agency for the Victoria Centre shopping and leisure complex in the heart of Nottingham, we consistently produce material to assist with the day-to-day running of the centre and the upkeep of its brand.

We supply advertising, signage, copywriting, photography and filming services, to name a few. Everything we create is closely aligned to the Victoria Centre’s brand identity, which we guard fiercely. We also support our sister agency Tank on its regular campaigns by producing material to support that activity.

For the centre’s 50th anniversary in 2022, we created a special year-long campaign celebrating its history and iconic position in Nottingham life. Spanning across a broad range of communication channels, as well as activations inside the centre itself, it was a true multi-channel campaign.