What we did
- Brand Strategy
- Brand Identity
- Web Design
Can design help long-term health conditions?
As one of the world’s leading healthcare businesses, AstraZeneca wanted to create an information hub for people living with chronic illnesses.
For this, we created the website wearewell.uk. Featuring interviews conducted with individuals afflicted, it serves as a rich source of advice and support for thousands of people. As a new brand in its own right, we were able to mirror its new design across a variety of channels, referring to our thoroughly-mapped brand framework.
We have been partnering with AstaZeneca over the past 12 months to realise wearewell.uk. Our remit was to thoroughly research and evaluate the competitive landscape prior to presenting a clear brand strategy, creating a name, mapping out the brand framework, establishing the brand identity and producing associated guidelines. Whilst also activating the brand through the design of the wearewell.uk site.
Many thanks to everybody at Warbox for playing their part in this successful collaboration that was delivered on time and on budget and I would have no hesitation in recommending them and look forward to working together in the future.”