iRider

We identified that iRider needed to move its brand away from being informative but technically heavy and leaden. What we created instead is a more refined brand, better-geared to attract the attention of its audience.

The new website was designed, built and rewritten to ensure the brand kept consistency in communication, as it started to resonate with the people it needed to target. A clever appreciation of UX and UI have made for an immersive experience on the website, to make it both interesting and intuitive.