The UK HealthTech sector is booming having seen dramatic growth in recent years, generating £34bn annually in 2022. The UK is home to leading research institutions and a globally renowned healthcare system, but it is facing its share of problems particularly market and regulatory uncertainty, which could hinder growth and innovation in the sector.
Now more than ever HealthTech brands need to communicate their message clearly and consistently, according to industry experts.
The comments emerged at a recent roundtable discussion, hosted by marketing collective The Boda Group (which includes Warbox) and Shakespeare Martineau Solicitors.
To read the full discussion click here.